This Might Not Work

Those 4 words are essential. As long as there’s something meaningful to start, accomplish, fulfill, etc, there’s always a chance it might not work. If there’s not, it’s probably not very significant.

This idea might flop.

This business venture might fail.

If I speak up, people might disagree.

I might go the wrong direction.

They might not like my speech.

The professor might not like our project.

I might drop the pass.

They might not follow me.

This blog post might be lame.

This might not work.

The possibility of failure is a prerequisite for doing meaningful work that challenges the status quo. If we never try new things, we never learn what works and what doesn’t work. If we never learn what works, we never succeed.

Seth points out that, in today’s economy, the cost of not trying vastly outweighs the cost of failure. There is so much innovation, new ideas, and creative projects that never see the light of day, because we never bother to start.

“Poke the Box” is a manifesto to starting.

Check out “Poke the Box” by Seth Godin